Category Archives: Business Strategy

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Green Marketing Strategies: Tips to Get Started

February 13, 2024By 0 Comments

Last week, we began our series on Green Marketing Strategies for CleanTech with a primer on marketing and the importance of a focused strategy. This week, we’re going to dive right in with some practical tips for you to create your own green marketing strategy. Tip 1: Eco-friendly Customer...

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Does Your Marketing Strategy Need a 2024 Makeover?

January 23, 2024By 0 Comments

Yes, it’s the new year and with it comes the inevitable posts on how this is an ideal time to reflect on the past year and plan for the new one. So, who are we to buck that trend? Before we say the final good-bye to 2023, let’s take...

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Marketing and Customer Experience Strategy for Bumblebee Manor: A Travel Industry Case Study

November 14, 2023By 0 Comments

The Need: A Marketing and Customer Experience Strategy for a French Manor in the Loire Valley In the picturesque Southeast of France, nestled among wineries and magnificent castles, lies Bumblebee Manor (or as the French know it, Manoir Bourdon). This charming business is owned by Martin and Sue, a...

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How to Start a Travel Business

November 7, 2023By 0 Comments

Have you heard? Travel is back – and in a big way! Having just returned from an epic three weeks in Italy, 3Create can attest to the crowds, even during the off-season. The time just may be right for you to act on your dream and start your own...

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How to Use Data Analytics to Evaluate the Competition

October 10, 2023By 0 Comments

7 steps to conducting competitive analysis using data

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How to Validate Your Product or Service

October 3, 2023By 0 Comments

I recently attended a session hosted by iconic UX guru Jared Spool on Why Concept Testing is Hard. As a UX designer who has created more than her fair share of speculative prototypes, I was all ears. Why concept testing? When companies are considering whether or not to launch...